Wed 23 Jan
2008
A plug for a nice project from some friends: The Shirt Project is a collaboration between Louise Ma (who works in the design group at NYTimes.com) and Rich Watts. It’s a not-for-profit experiment funded by a fellowship that the two recent graduates received from the Cooper Union School of Art.
The idea is to design, print and sell a series of tee-shirts featuring topical, news-driven graphics. Though customers can buy the garments on à la carte, The Shirt Project is most interesting as a subscription. For US$75, customers get five shirts, sent one at a time, every four weeks — or roughly on that schedule. There will be ten in total.
Each tee takes as the subject matter for its design a recent news event. So far, the two have tackled the steam pipe explosion in New York’s Midtown area, civil unrest in Myanmar, and a correlation between sunspots and the declining value of the dollar. All of them are beautiful, clever information graphics printed smartly on American Apparel cotton, available in men᾿s and women’s sizes.



Ahh, a very unique concept indeed. A nice voltron formation of rss feeds and tshirt designs.
I wonder if NYTimes is planning on getting their hands on this idea to further their brand to the younger community. Hmmm…
I’ve got all three and they are sweet. I’m definitely going to sign up for the second 5.
Looks rather like:
but markedly better.