Thu 16 Jul
2009

Microsoft Office 2010: The Movie

Body

I just got around to watching this tongue-in-cheek, movie trailer-style promotional for a forthcoming new release of the behemoth productivity suite. Its surprisingly high production values and not so surprisingly embarrassing action movie conceits belie the core truth about anything Microsoft does: they have more money than they have sense. Or rather, they have more money than they have taste.

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Remarks 10 total remarks were added before the post was closed.

Thu 16 Jul 2009 at 08:48 am
Jake

The taste-deficit you mention reminds me of the over-the-top ad for Internet Explorer Microsoft pulled after a deluge of complaints last month.

Thu 16 Jul 2009 at 08:51 am
Khoi Vinh

Well, in fairness, I have to say that I thought all of those ads, including the one that got pulled, were pretty good. They were certainly leagues more sophisticated than this movie. Yes, the one you mentioned was “tasteless” in the traditional sense of the word. But I think what I meant was that this Office 2010 movie is almost entirely without originality, wit, or original wit.

Thu 16 Jul 2009 at 09:18 am
Angela Riechers

If the new Office is anything like its prior versions, it will be a bloated monster that really sucks. The ad attempts to make it look cool to be an Excel/PowerPoint drone. Cringeworthy.

Thu 16 Jul 2009 at 09:47 pm
McGruber

Oh boy! Microsoft bashing! When do I get my turn?

Fri 17 Jul 2009 at 08:44 am
Joshua Rosenbaum

I think this piece actually makes a very strong and positive statement: Creativity still cannot be bought nor owned, but sought after, and borrowed. Keep searching, MicroSoft.

Sat 18 Jul 2009 at 05:18 am
Torbjørn Vik Lunde

Quite bad.

They have some other videos that are more in the “infomercial” direction. A lot better than this “trailer”, or most other commercial videos I’ve seen from Microsoft.

Link

Sat 18 Jul 2009 at 06:04 am
Marcela Machuca

This is another example to reinforce your last point “Microsoft does: they have more money than they have sense. Or rather, they have more money than they have taste.”

Sat 18 Jul 2009 at 09:37 am
Ry Glover

Frankly, I got a kick out of the ad and was pleased to see Microsoft lightening up.

But your remark reminds me of something almost exactly the same by Steve Jobs, in an old PBS documentary, “Revenge of the Nerds.”

Asked what he didn’t like about Microsoft, he said: “They have no taste.”

I’m pretty sure that’s verbatim but don’t quote me!

Sat 18 Jul 2009 at 09:50 am
Khoi Vinh

Ry: Yes, exactly—that’s the link I embedded around the word “taste.”

Tue 21 Jul 2009 at 03:46 pm
Ariel Meilij

OK, so maybe it’s a little bit over the top, and it’s sort of a teaser, more than an informative piece, but I must admit it’s funny.

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