Ikea’s Coloring Books

It was only a few months ago when I realized that adult coloring books are a legitimate new category of publishing, and that sales exploded last year. Evidently this trend is not just about the further initialization of modern adult adulthood (at least, not entirely), as the books claim significant therapeutic benefits. It makes sense, then, that a multinational conglomerate like Ikea seems poised to bring us what I’ll call customer coloring books. They’ve released a virtual coloring book—five downloadable pages of benignly outlined drawings prominently featuring the company’s homewares, ostensibly aimed at those experiencing elevated levels of stress over their home decor challenges.

Grab them all for free at this Dropbox link, then go color the heck out of them and get shopping.

Ikea Coloring
Ikea Coloring
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