Subtraction.com

Horsey

This cover for the second record from Swedish chanteuse Frida Hyvönen really shouldn’t work. The comically wild typesetting for the word “wild,” the bland inset layout, the histrionic equine imagery, the leopard print… nearly everything about it offends my sensibilities. And yet I think it’s really something amazing, a piece of design that transcends pretension and slips into ‘art’ without fuss. I want it blown up big and framed on my wall. And the music is good, too.

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