Subtraction.com

Welcome to Subtraction 8.0

Tonight, I’m unveiling a brand new design for this blog. The old design debuted during the second Bush administration, in an age when people actually used to read weblogs, and when liking something wasn’t the same thing as an acquiescence of your privacy. It’s been a long time, is what I’m saying; nine years in fact. It would have happened sooner — I’ve been wanting to redesign for years — but life intervened. Here’s what it looks like:

Some highlights of the new design:

This is all the result of months of after hours work with my friend Allan Cole, the designer and WordPress developer extraordinaire who collaborated with me on the Basic Maths premium theme several years back.

There are two things you can read into our work here. The first one is that, after starting life many years ago on Blogger.com, then moving to Movable Type, then to ExpressionEngine, this blog is now running on WordPress (hosted at WP Engine). The second implication is that Allan and I are going to follow up on our previous premium theme collaboration with one based on this new design; expect for it to go on sale within a few months. If you want to be notified, sign up for my email list, which you can find just after this post on the home page.

Have a look around, and let me know what you think, though keep in mind that things are still a bit raw. There’s more work to do yet on this new design, and more to write about the process that got me here, so stay tuned for that. And for those who have been reading all through the years, a very sincere thank you.

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