The New Yorker: Feature Presentation


4 of 5 stars
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James Surowiecki’s excellent, taut summary of “feature creep” in product development. Obvious to interaction designers, but invaluable when discussed in mainstream publications like this. “In part, feature creep is the product of the so-called internal-audience problem: the people who design and sell products are not the ones who buy and use them, and what engineers and marketers think is important is not necessarily what’s best for consumers.”