Apple’s New “I’m a Mac” Commercials Hit Back at Microsoft


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Of course I’m partial to this campaign, but these two new commercials — especially the one called “Bean Counter” — are really quite funny. As a response to Microsoft’s unimaginative “I’m a PC” rejoinders, these are not only smarter, but they play by Apple’s rules. Which is to say, they continue to play offense, while Microsoft’s campaign is clearly playing defense.