is a blog about design, technology and culture written by Khoi Vinh, and has been more or less continuously published since December 2000 in New York City. Khoi is currently Principal Designer at Adobe, Design Chair at Wildcard and co-founder of Kidpost. Previously, Khoi was co-founder and CEO of Mixel (acquired by Etsy, Inc.), Design Director of The New York Times Online, and co-founder of the design studio Behavior, LLC. He is the author of “Ordering Disorder: Grid Principles for Web Design,” and was named one of Fast Company’s “fifty most influential designers in America.” Khoi lives in Crown Heights, Brooklyn with his wife and three children. Refer to the advertising and sponsorship page for inquiries.+
I’m surprised by how well PANTONE has managed its brand in recent years. What started as an obscure system for the faithful reproduction of colors in mass media is being progressively transformed into a kind of lifestyle brand where the central idea is simply colors. You can buy all sorts of consumer products bearing the distinctive look of a PANTONE color chip, and people apparently pay attention to the company’s absurd Color of the Year pronouncements. Now, if you live in or are traveling to Brussels, you can stay at the PANTONE Hotel, too, where the linens, walls, closets and even the folding chairs are all PANTONE branded. It actually looks kind of adorable, if also ridiculous.
They call it “the center of the color universe,” whatever that means. More information at pantonehotel.com.+