is a blog about design, technology and culture written by Khoi Vinh, and has been more or less continuously published since December 2000 in New York City. Khoi is currently Principal Designer at Adobe, Design Chair at Wildcard and co-founder of Kidpost. Previously, Khoi was co-founder and CEO of Mixel (acquired by Etsy, Inc.), Design Director of The New York Times Online, and co-founder of the design studio Behavior, LLC. He is the author of “Ordering Disorder: Grid Principles for Web Design,” and was named one of Fast Company’s “fifty most influential designers in America.” Khoi lives in Crown Heights, Brooklyn with his wife and three children. Refer to the advertising and sponsorship page for inquiries.+
Helvetica, much as I adore it, has had more than its fair share of attention. That’s why I’m so happy to see this new book by designer, writer, and historian Douglas Thomas all about the typeface Futura which, it’s worth noting, predated Helvetica by three full decades—and it looks as beautiful and timely as ever.
Sporting the playfully provocative title “Never Use Futura,” Thomas’s book is a cultural biography of a typeface, starting with how Futura began life as a byproduct of Bauhaus ideals, tracing its evolution over many years and countless uses into a nearly invisible “go-to choice for corporate work, logos, motion pictures, and advertisements,” and touching on the current vogue of newer, Futura-derived geometric typefaces. You might expect this book, like most books about design, to be largely illustrative and light on the prose, but a look at the handsomely designed pages promises worthwhile reading.+