A Change

For many months now I’ve been thinking about the long-term trajectory of my career, wrestling with some serious questions about what it is I want to do with the few talents I’m lucky enough to have. After a lot of internal debate, I came to the conclusion that the time is right for me to make a change in my job. So about two and a half weeks ago, I formally resigned my position as design director of NYTimes.com. My last day will be this coming Friday, 16 July.

It wasn’t an easy decision. I’ve been at The New York Times for four and a half years now, four and a half years that will doubtless figure prominently in my life for years to come. There were some rough patches, as there are with any job, but on the whole it’s been the best job I’ve ever had. I got to work on some of the most rewarding projects anywhere, alongside a diverse population of some of the smartest people I’ve ever met, and I had the thrilling privilege of playing a bit part in the world’s best journalism.

However, I never set out to work in journalism. I’m a designer at heart, and what I’m compositionally best suited for is the challenge of designing user experiences, hopefully superb user experiences. Of course, at this moment in history when technology is realigning the world in such tumultuous ways, it’s true that there’s a profound overlap between design and the news — it’s true that in many ways the delivery of the news is the same as its user experience. For these past several years, I found that overlap to be a tremendously satisfying arena within which to work, but journalism in and of itself has only been a part of my motivation.

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Why Google Cannot Build Social Applications

Ratings

2 of 5 stars
What’s this?

An interesting theory about why Google’s forays into social media (e.g., Buzz, Orkut, Wave, etc.) tend to be tonally wrong. “What’s the main difference between successful Google applications (search, maps, news, email) and a successful social applications? With Google applications we return to the app to do something specific and then go on to something else, whereas great social applications are designed to lure us back and make us never want to leave.” Via Kottke.org.

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FaceTime Means Crying Time

Apple just released four new commercials for the FaceTime video calling feature available as part of iPhone 4. You can see them all here. Every single one of them is an emotional depth charge, so be careful — you’re bound to choke up as you watch. I’m taking a cynical attitude to them because they’ve undermined my exterior facade of emotional imperviousness; I teared up at least a little bit after each of the first three, and have yet to work up the composure to watch the last one. They’re among the most effective commercials I can remember seeing.

Among all of Apple’s iPhone marketing efforts, these commercials in particular offer such an interesting contrast to the competition. Compare them to the shockingly unfriendly, aggressively technical nature being used by Verizon to market the Droid phones. Those advertisements and commercials are nearly dystopian in nature, promising customers a sci-fi-style onslaught of technical prowess. The Droid message seems to be, “Resistance is futile.” I just find it hard to get behind that, in no small part because I’m still a sobbing mess over here from these FaceTime commercials.

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The Helvetica Killer

Ratings

3 of 5 stars
What’s this?

“Type designer Bruno Maag of Dalton Maag, views Helvetica’s popularity with a mixture of bemusement and irritation. So he has decided to do something about it. With the Dalton Maag team, he has created Aktiv Grotesk, a typeface designed to provide an alternative (and, he hopes, improvement) to Helvetica.”

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How to Make a Customer Experience Map

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2 of 5 stars
What’s this?

What’s a customer experience map? “It’s a graphical representation of the service journey of a customer. It shows their perspective from the beginning, middle and end as they engage a service to achieve their goal, showing the range of tangible and quantitative interactions, triggers and touch points, as well as the intangible and qualitative motivations, frustrations and meanings.”

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The Myth of the Iranian Twitter Revolution

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3 of 5 stars
What’s this?

Foreign Policy Magazine: “But it is time to get Twitter’s role in the events in Iran right. Simply put: There was no Twitter Revolution inside Iran. As Mehdi Yahyanejad, the manager of ‘Balatarin,’ one of the Internet’s most popular Farsi-language Web sites, told the Washington Post last June, Twitter’s impact inside Iran is nil. ‘Here [in the United States], there is lots of buzz,’ he said. ‘But once you look, you see most of it are Americans tweeting among themselves.”

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How Much Is Too Minimal?

Ratings

3 of 5 stars
What’s this?

The designer of a forthcoming Web app walks through his decisions on exactly how much to leave out in his quest for a minimalist design.

“It’s easy to say ‘no’ too often, and forget that the features you do have should be implemented with all the care and perfection that is possible.”

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